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Brazil

Brazil Country Info Market Info

Country Infomation

Brazil’s population is approximately 200mn and is growing by 0.9% annually. The country has a relatively young population and only 7.5% are aged 65 and above, though this segment is growing three times faster than the overall population. Approximately 85% of the population lives in cities and per capita spending is low at US$28.2 in 2013. The key cities in Brazil are São Paulo, Rio de Janeiro, Belo Horizonte, Brasília, Porto Alegre, Salvador, Recife and Curitiba.
Brazil’s healthcare expenditure has grown at a CAGR of 8.7% since 2008 and is estimated to be 9.3% of its GDP in 2013. The country’s SUS public healthcare system provides healthcare services to around 75% of the population, while the private sector caters to 25%. However, most inpatient services within the SUS are operated by private providers, with two-thirds of the 6,799 hospitals and 63% of the 452,060 beds registered in 2013 being privately run. The country also has the largest private health insurance sector in Latin America, with 50 mn of the population having private health plans.
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Market Info

Apart from being the largest economy in South America, Brazil is also the largest medical device market and ranks among the top 10 medical device markets in the world. The growth of Brazil’s medical device market has been driven by its rapid economic growth over the last 20 years. The widening coverage of Brazil’s SUS public healthcare system and recent expansion of the private health insurance sector has resulted in higher demand for improved medical care, driving an increase in spending on medical devices. The country’s private sector accounts for 68% of the total medical devices purchased, while the public sector accounts for around 22%. Consumables represent the largest segment of the Brazilian medical devices market, followed by diagnostic imaging apparatus orthopedic and prosthetic devices, patient aids and dental products.
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